In October of last year, award-winning humanitarian aid and development organisation Human Appeal UK launched Wrap Up Manchester – a campaign set up to encourage people to contribute their unwanted clothes to those who need them most.
A worthwhile cause
In the UK, there are more than 4,000 rough sleepers, and nearly double the number of people were living on the streets in Manchester during 2016 compared to the year before. Human Appeal CEO Othman Moqbel described the winter months has being “unforgiving for those sleeping rough”, going on to say that it’s Human Appeal’s mission to “not only offer a hand to those in desperate need of humanitarian aid, but to wrap an arm around those in desperate need of warmth”.
Working in association with non-profit organisation Hands On London, founders of the Wrap Up London campaign, Human Appeal reached out to the public to donate to this worthwhile cause. Those who wanted to donate could visit one of the various Safestore Self Storage units set up across Manchester, while for those located further afield, a free of charge postal CollectPlus service was made available.
The campaign even attracted the support of politicians across Manchester, including Liberal Democrat mayoral candidate Councillor Jan Brophy and Labour MPs Kate Green and Jim McMahon OBE.
Despite it only being its first year, the Wrap Up Manchester campaign has been hugely successful, so much so that Human Appeal hopes to back a second campaign this coming winter.
Helping those in need all over the world
Aside from its efforts to help local communities in the UK, Human Appeal aims to help people from all over the world too. About this, Mr Moqbel said: “Whether it’s a besieged city in Syria or the growing number of homeless people in our home city of Manchester, Human Appeal aims to help in every international humanitarian crisis.”
Charity of the Year
The Wrap Up Warm campaign has been significant in the charity’s nomination and successful win of the Charity of the Year award at the British Muslim Awards 2017. Last year saw Human Appeal celebrate its 25th anniversary, as well as raise £30 million – its highest amount collected to date. Through projects with the World Food Programme and UNOCHA, the charity also delivered aid in Syria worth £20 million.
You can find out more about upcoming Human Appeal events, campaigns and projects online.